Our Company

The Survata platform plans, measures, and optimizes brand campaigns to make brand marketing more impactful.

Survata is a fast-growing brand intelligence platform company that brands, agencies and their media partners use to plan, measure and optimize brand marketing, helping them make brand marketing more impactful. The company is headquartered in San Francisco and is backed by leading Silicon Valley venture capital investors.

Leadership Team

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Chris Kelly

CEO

Chris is a serial tech entrepreneur with experience in

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Chris Kelly

CEO

Chris is a serial tech entrepreneur with experience in enterprise software, big data, brand marketing, financial services, and management consulting. He founded multiple web startups, including an online college textbook market and DeliveryEdge, a same-day delivery service for consumer goods startup. Earlier in his career, Chris worked in Marketing and Business Development for SavvyMoney, was a Management Consultant at McKinsey & Co. and an Investor at Matrix Partners.

Chris is an accomplished Founder, Entrepreneur, and Venture Capitalist. Chris holds a degree in finance and economics from the University of Notre Dame. Growing up playing soccer, the first brand Chris felt connected to was Umbro. Umbro shorts, shirts, and cleats made every child who wore them cool in the eyes of their 7-year-old classmates. He remembers the smell of new Umbro equipment each Fall when he got to buy his new soccer gear.

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James Warner

CTO

Jim has built large-scale systems at companies, including

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James Warner

CTO

Jim has built large-scale systems at companies, including Oracle and Amazon, and as Head of Engineering at 3 previous startups. Prior to co-founding Survata, Jim co-founded Coterie, a next-generation e-commerce company (acquired by Poshly in 2014), and Inveska Corp, a predictive analytics company that rates mutual fund performance.

Jim is the inventor of over 20 issued U.S. patents and has authored 7 peer-reviewed papers. He graduated from Johns Hopkins University with a BS in Computer Science and Mathematical Sciences (Applied Math). Growing up in Maine, Jim always loved LL Bean as a brand. He was very outdoorsy, growing up canoeing, hiking, and camping and LL Bean fit that lifestyle. When his children went to school, he was really excited to buy them their first Bean backpacks.

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Dyna Boen

President of Market Research

Dyna is an entrepreneur, strategist, and team builder across

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Dyna Boen

President of Market Research

Dyna is an entrepreneur, strategist, and team builder across the market research industry supply chain with a focus on productization and monetization of new technologies and methods for consumer insights. She was the co-founder of UBMobile (acquired by Critical Mix in 2018), an early member at MarketTools-Zoomerang (acquired by SurveyMonkey in 2012), co-founder of the data quality company TrueSample (merged with Imperium in 2017), and co-founder of the WIRexec Leadership Summit. She has worked with Verizon, MINDBODY, Taco Bell, AutoZone, SEPHORA, Procter & Gamble, General Mills, Nestle, Microsoft, and others to help them embrace new research technologies.

In 2017, she was listed as one of the top influencers in her niche - mobile market research. Her skill set spans sales, marketing, client service, product development, and research methodologies. Dyna earned a BS in Business Healthcare Administration from Oregon State University and a BS in pre-nursing studies from the University of Arizona. The first brand Dyna felt passionate about was Nike. Growing up in Oregon, Phil Knight's sister was her second grade teacher. Whenever they got a 100% on their spelling tests, the students got to pick out Nike keychains and other Nike swag. Dyna has been a life-long runner and has loyally worn Nike footgear over the years.

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Tim Krozek

President of Ad Measurement

Tim brings an extensive history of successfully growing teams and

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Tim Krozek

President of Ad Measurement

Tim brings an extensive history of successfully growing teams and revenue at large companies, including Yahoo!, AOL., and NBC and at startups, such as Efficient Frontier (acquired by Adobe in 2011), Quova (acquired by Neustar in 2010), and Flite (acquired by Snap in 2016). Tim executes on product-market fit, go-to-market strategies, pricing, operations and fundraising across SaaS platforms, marketplaces, and artificial intelligence and machine learning applications within insurance, reinsurance, and financial services.

As CEO of Boost Media, he has experience in building high-growth tech companies - keeping an eye on fixing top and bottom-line performance while adhering to strict cost to revenue metrics. Tim holds an MBA from Cornell University and a BA in Economics from the University of California, Santa Barbara. The first brand Tim remembers feeling passionate about is Sears. Sears sold everything (i.e. tools, clothes, furniture, insurance, mortgages, candy, etc.) - it was the original Amazon. Even his in-laws’ house in Bayonne, New Jersey was ordered out of the Sears catalog. Tim loved wearing Tough Skin Jeans; they were a staple in every house in his neighborhood.

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Suzie Kronberger

SVP, Marketing and Revenue Operations

Suzie is an accomplished executive leading operations, strategy,

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Suzie Kronberger

SVP, Marketing and Revenue Operations

Suzie is an accomplished executive leading operations, strategy, marketing, and sales teams to drive growth. She has global and U.S. experience across top tier tech (LinkedIn) and CPG (Mondelez, Groupe Danone). She has owned P&Ls of $60M to $300M driving both top-line and bottom-line growth and has launched more than 20 new products over the course of her career. Most recently, Suzie served as the VP of Global Sales Operations at Integral Ad Science and before that as the VP of Marketing and Revenue Operations at Boost Media.

Suzie has a record of exceeding revenue targets through team leadership, user-centric strategy, and operations management. She received her MBA from Cornell University and her BA in Political Science from the University of Michigan. Suzie fell in love with Schwinn bikes upon seeing a shiny blue Schwinn featured as a prize in a TV commercial. Soon after, her dad bought the exact same bike for her.

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Ken Archer

VP of Product

Ken is a product executive and architect specializing in building

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Ken Archer

VP of Product

Ken is a product executive and architect specializing in building high-performance product development teams to produce products using advanced statistical analysis and machine learning within AdTech and MarTech. Before joining Survata, Ken was Head of Product at Quantcast where he helped launch its first self-serve DSP. Earlier he was Founder & CEO of Adacus, an AI-driven dynamic creative digital ad serving company (acquired by Thunder Industries in 2017) and CTO of Telogical Systems, which is a marketing personalization platform.

Ken holds an International Business Law degree from Central European University, an MA in Philosophy from the Catholic University of America, and a BA in Political Theory and Philosophy from Tufts University. The first brand Ken felt a strong connection to was Saks Fifth Avenue because they opened a store his small hometown of Tulsa, filling the town with the pride of having been selected over larger cities. When they opened, Ken bought Saks parachute pants to impress his 5th-grade classmates.

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Ajey Bhir

VP, Finance and Business Operations

Ajey is a finance and business operations executive with a passion

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Ajey Bhir

VP, Finance and Business Operations

Ajey is a finance and business operations executive with a passion for driving sustainable growth in early to mid-stage tech startups. Before joining Survata, Ajey was Director of Finance & Business Operations at Entelo and Finance & Strategy Manager at Stitcher. Earlier in his career, he worked in M&A investment banking at Citigroup and strategy consulting at Deloitte Consulting.

Ajey specializes in financial modeling, mergers & acquisitions, and financial analysis. He holds an MBA from the University of Michigan and a BS in Computer Science from the University of Delaware. Ajey’s favorite brand as a child was Air Jordan. Growing up in the 1990s, the Air Jordan brand was ubiquitous in pop culture and epitomized "90s cool." Ajey was a big fan of both Michael Jordan and basketball growing up and can vividly remember the thrill of getting a new pair of Air Jordan sneakers on his eleventh birthday.

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Jon Stewart

VP of Measurement

Jon is a research executive with extensive experience in digital advertising

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Jon Stewart

VP of Measurement

Jon is a research executive with extensive experience in digital advertising. Throughout his career, he has worked in consumer and cross-media research creating advertising research products for global brands such as Google, AOL, Kia Motors, and Dr. Pepper Snapple Group. Previously, Jon led global Insights at Rocket Fuel (acquired by Sizmek in 2019) and was a Research Director at the Nielsen Company's Media Analytics division. As a recognized digital media expert, Jon has been a featured speaker at major industry events, including SXSW, IAB Newfronts, ARF, and others.

Jon specializes in advertising research, custom insights, analytics, and operations. Jon received a BA in Mathematics and Economics from Albion College. The first brand Jon felt passionate about was Mongoose, a bicycle brand of BMX Products, Inc. Jon and his friends spent their summers riding on dirt trails that they forged themselves. Jon loved configuring his Mongoose BMX to match his favorite Mongoose Factory racer, Eric Rupe, because he caught the biggest air off jumps.

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The Survata platform helps you plan, measure, and optimize brand marketing.