Survata is the first research company to tie into all major DMPs
Survata makes it possible for a brand or publisher to survey their segments across our proprietary publisher network. Marketers can now target thousands and thousands of data segments such as car shoppers, travelers, and homeowners to name a few. With our Segment Surveys, ensure your media buys are reaching the optimal audience, or conduct ad pre-testing prior to a campaign. It is also possible for marketers to survey consumers in their 1st party audience with our Retargeted Surveys. This simplifies the process for marketers to conduct ad effectiveness research, ecommerce visitor research, or offline buyer behavior research.
Measure brand lift, sentiment, and recall of online advertising.
Understand the demographics, behaviors, & attitudes of your site visitors.
Ensure your online media buys are reaching your desired audience.
Build proprietary 1st party segments using surveys as seed data.