Measure brand lift, sentiment, and recall of online advertising
Survata has redefined the value of ad effectiveness. We use a tech-forward approach that eliminates unreliable traditional methodologies (panels and in-banner surveys).
Survata has built a network of thousands of publishers. When someone who has been exposed to a client’s campaign comes across the Survata Publisher Network, they are presented with a campaign-specific questionnaire. Our methodology yields between five and ten times the number of respondents, while at the same time eliminates monetary and artificial incentives that can adversely impact the results of an ad-effectiveness study.
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