Get the most out your advertising budget. Browse through our eGuides and Best Practices Guides to better measure the brand impact of your advertising.


How to Use Brand-Lift Data to Optimize a Campaign

Read how advertisers can now use brand lift data to optimize campaigns in-flight.

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The Future of TV Measurement is Digital

As advertisers seek to understand the ROI of their video advertising across all channels, the measurement options for linear & advanced TV must keep pace with digital solutions.

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What is Ad Effectiveness?

Learn about brand lift studies and how your business can get actionable insights for your next campaign.

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Brand Lift For Agencies

Survata helps agencies expose underperforming ad spend to help their clients get the most out their ad spend.

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The Next Generation of Brand Lift

See how Survata has the scale and reach to get brand lift data in real-time for in-flight optimization.

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Brand Lift Case Study

How a Fortune 100 Tech Company was able to get actionable insights from their programmatic campaigns with Survata.

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